John Lewis of Hungerford
Development of a strategy and roadmap as this British kitchen brand celebrated 50 years of excellence
Services delivered
PR strategy
Digital and Social Media strategy
Event concepts
Delivery roadmap
THE CHALLENGE
John Lewis of Hungerford is the original painted kitchen company. They have been designing and creating, beautiful, handcrafted kitchens since 1972, when founder John Lewis, with his passion and enthusiasm for design and woodwork, first started hand-crafting kitchens. Celebrating 50 years in the industry, they were looking to reinvigorate their existing activities and reintroduce the brand to market.
OUR SOLUTION
Sandford developed a comprehensive and holistic approach to their communications with strategic plans for both PR and digital marketing. We developed event and partnership ideas too, which were reflective of the brand’s market position to mark their 50th anniversary.
Sandford created a clear roadmap for implementation that allowed the brand to manage its activities effectively, both short and long-term.